2006: British Sky Broadcasting becomes the world’s first media company to go climate neutral by purchasing carbon offsets. James Murdoch, the CEO of the company, is a strong advocate of action on climate change (Wikipedia. 2007).
Reference: Wikipedia. Retrieved 2007June. http://en.wikipedia.org/wiki/Business_action_on_climate_change
Connection to the 2007 IPCC Report on Mitigation of Climate Change, “Some corporations, local and regional authorities, NGOs and civil groups are adopting a wide variety of voluntary actions. These voluntary actions may limit GHG emissions, stimulate innovative policies, and encourage the deployment of new technologies. On their own, they generally have limited impact on the national or regional level emissions” (IPCC, 2007). Climate Change 2007: Summary For Policymakers. Mitigation of Climate Change. Intergovernmental Panel on Climate Change (IPCC) Working Group III. Corresponding chapter title: 13.4. http://www.ipcc.ch/publications_and_data/publications_and_data_reports.htm#1
Image Description: British Sky Broadcasting logo. Image Location: Wikipedia. http://en.wikipedia.org/wiki/Image:Sky_Logo_2004_Transparent.png Image Permission: This is a logo of an organization, item, or event, and is protected by copyright and/or trademark. It is believed that the use of low-resolution images on Interlinked Challenges, hosted on servers in the United States by Michigan State University, of logos for certain uses involving identification and critical commentary may qualify as fair use under United States copyright law.
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This post is tagged 2000s Climate Change Events, 21st Century and Climate Change, Advanced Economies and Climate Change Mitigations, Advanced Economies and Climate Change Responses, Carbon Neutral, Climate Change Mitigations, Climate Change Responses, Cutting Carbon Emissions, Europe and Climate Change, Forces Driving Climate Change, Greenhouse Gases, Human Influences on Climate Change, Industry and Climate Change, Northern Europe and Climate Change, United Kingdom and Climate Change
